MotorDex

Complete dealership management software that streamlines inventory, sales, customers, and multi-branch operations in one powerful platform.


Vehicle Inventory

Comprehensive vehicle tracking with photos, specifications, pricing, and availability status.

Customer Management

Complete CRM with customer profiles, purchase history, service records, and communication logs.

Sales Analytics

Real-time dashboards with sales metrics, performance tracking, and detailed reporting.

Document Management

Store and manage contracts, invoices, and paperwork digitally with e-signature support.

Finance & Accounting

Track payments, commissions, expenses, and generate financial reports automatically.

Service Scheduling

Manage service appointments, maintenance schedules, and workshop operations efficiently.

Multi-Role Access

Secure role-based permissions for sales staff, managers, service teams, and administrators.

Mobile Ready

Access your dealership data anywhere with responsive design optimized for all devices.

Lead Management

Effective lead management starts with capturing leads efficiently. To do this, leverage multiple channels such as website forms, social media, events, and referrals. Ensure that your lead capture forms are simple and user-friendly, as long or complicated forms can discourage potential prospects from completing them. Using automation tools to instantly capture and store leads in a CRM ensures no opportunity slips through the cracks.

Once leads are captured, qualifying them quickly is essential. Establish clear criteria for determining lead quality, considering factors such as budget, authority, need, and timing (the BANT framework is a popular approach). Prioritizing high-value leads allows your team to focus efforts where they are most likely to convert. Lead scoring systems can automate this process, ranking leads based on engagement, demographics, or other relevant indicators.

Responding promptly to new leads can dramatically increase conversion rates. Research shows that leads contacted within the first hour are significantly more likely to engage. Automation tools can help by sending acknowledgment emails or messages immediately, confirming receipt and setting expectations while your team prepares a personalized response.

Organizing leads within a CRM is vital for maintaining visibility and control. Centralizing all lead information ensures that everyone on the team has access to the latest data. Segment leads by source, industry, stage in the sales funnel, or engagement level to tailor follow-ups effectively. Regularly updating lead statuses prevents opportunities from falling through the cracks.